Social - Masan Consumer

Community Development and Corporate Social Responsibility

Our business growth is aligned with community development. We prioritize strong engagement with local communities to grasp their expectations, needs, and the impacts of our operations, believing this is essential for mutual progress. We create and implement programs tailored to local needs and consistent with our business activities in the regions we operate. These initiatives, driven by our internal teams, aim to enhance community livelihoods and assist vulnerable populations.

By 2024, our business aims to launch program from the prioritized topic. By 2025, we aim to launch programs focused on human health, food and nutritional sciences, and sustainable agribusiness, integrating technology for community benefit. These programs will come with specific engagement and impact objectives.

In 2023, Masan Consumer contributed about VND22 billion to various national social welfare efforts. Highlighted programs include:

The “One million meals with meat” implemented by the CHIN-SU brand in collaboration with the Upland Poor Children Fund, was launched to provide essential nutrition to needy children, supported by a VND20 billion fund for 2023-2025.
Masan Consumer, in partnership with The Sponsoring Association for Poor Patients in Ho Chi Minh City, has conducted 550 cataract surgeries in 2023 in Kien Giang Province, part of its ongoing commitment to healthcare with over VND5 billion invested in various surgeries.
In September 2023, Masan Consumer and the Nam Phuong Fund inaugurated their 7th bridge in Hau Giang Province, part of a decadelong initiative with a VND 5 billion budget to replace old bridges, facilitating local travel and contributing to the modernization of Western rural areas.
Masan Consumer, in partnership with The Red Cross Association of Do Luong District, Nghe An Province, distributed gifts worth nearly VND 2 billion to over 2,000 children facing extreme hardship aiming to provide a warmer and more joyful Tet holiday for them and their families.
In an effort to bring a fulfilling Lunar New Year experience to the soldiers stationed on the Truong Sa Islands, Masan Consumer has provided more than10,000 bottles of Chin-Su fish sauce to the service members serving there.

Human Capital

We are proud to be the home of a diverse workforce with many talents who share the same passion for serving our consumers and creating values for the economy, environment, and society. We are fully committed to diversity and instill an inclusive culture for all employees by providing equal opportunities. Our employees are hired based on skills and competencies related to job requirements, regardless of race, nationality, religion, gender, age, and abilities. Our diversity brings together unique perspectives, backgrounds, beliefs, professional, and life experiences to unleash potential ideas, solutions, creativity, innovation, and strategies, which are critical to our business.

In 2023, women constituted 36% of our total workforce, with slightly more female employees occupying supervisor to executive positions compared to their male counterparts. At Masan Consumer, female employees are making substantial contributions to the sustainable development of the company across all aspects of the production and business process, regardless of level or position.

Code of Conduct

Ratio of Basic Salary and Remuneration of Women to Men

Employment Security

The company is dedicated to generating employment opportunities for its workforce by focusing on business expansion and increasing market share. Masan Consumer optimally organizes its human resources, ensuring ongoing support for employee development and career progression.

Working Conditions

Masan Consumer regularly enhances its office spaces, incorporating modern equipment and providing comprehensive labor protection gear. The company is unwavering in its commitment to fostering a professional and friendly work environment that promotes productivity and creativity among all employees.

Remuneration and Rewards

Employee salaries are determined based on factors such as job level, capacity, position, salary scale, and overall business conditions. The company conducts annual reviews for salary adjustments, ensuring a proactive approach to addressing employees’ income and well-being. As part of its objective to reward excellence, Masan Consumer implements an annual bonus policy and rewards outstanding individuals or groups with extraordinary achievements. Special recognition and incentives are provided for contributions to value creation, improved efficiency, innovation, cost reduction, and enhancing the company's competitiveness.

Employee Welfare

The company actively participates in Social Insurance and Health Insurance for all employees. Additionally, Masan Consumer invests in 24/7 accident insurance coverage for its entire workforce. Professionallevel and higher employees receive additional health insurance, ensuring access to leading domestic and international healthcare facilities in Vietnam, prioritizing their overall well-being.

Supply Chain Management

Masan Consumer’s supply chain management is governed and supervised by Masan Purchasing Organization (MPO). The MPO is responsible for developing supply chain management strategy, raw material sourcing and monitoring ESG supplier’s engagement programs.

Our sustainable supply chain management aligns with Masan Group’s strategic framework, emphasizing responsible raw material sourcing, effective supplier selection, and capacity building among suppliers to foster mutual growth while addressing ESG risks throughout the supply chain. This strategy enhances business opportunities, strengthens supply chain resilience, boosts competitiveness, and drives change while leveraging strengths and fostering supplier partnerships for collective advancement.

To regulate and enhance our procurement practices and supplier management, Masan Consumer has established and maintained a set of policy, procedure and forms, specifically:

Procurement Policy: A framework outlining key principles and guidelines for procurement activities to ensure transparency, fairness, and efficiency.

Procurement Process: Detailed procedures governing each step of the procurement cycle, from supplier selection to contract management and performance evaluation.

Standard Forms for Supplier Assessment and Audit: Tools and templates used for evaluating and auditing suppliers to ensure compliance with our policies and continuous improvement in their practices.

Sustainable Supply Chain Guideline

Food Health, Nutrition, Safety, and Product Labelling

Masan Consumer believes we positively contribute to Vietnam’s consumer market by providing innovative products and services that safeguard customers’ nutritional properties and health benefits. We are also contributing to changing consumers’ concepts and behaviors towards healthy products. Moving forward, we recognize the need to manage product-related risks effectively in our extensive retail operation. Up to the present, we have consistently met national and international quality assurance and safety standards, as well as national labelling regulations for our products. Our quality assurance teams implement programs to maintain product quality and meet strict standards. This involves checks on input materials, monitoring of production and packaging, inspections at warehouses, and quality assessments at distributors. Masan Consumer’s facilities conform to HACCP (Hazard Analysis Critical Control Point) standards and have achieved certifications in ISO 9001 (Quality Management System), ISO 22000 (Food Safety Management System), and SA8000 (Social Accountability Management System), along with BRC (Brand Reputation through Compliance), FSSC (Food Safety System Certification Scheme), HALAL, ISO 14001 (Environmental Management System), and ISO 45001 (Occupational Health and Safety Management System).

Masan Consumer’s facilities conform to HACCP standards and have achieved certifications in ISO 9001, ISO 22000, and SA8000, along with BRC, FSSC, HALAL, ISO 14001